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Whatnot

Founders

Whatnot is a livestream shopping platform and marketplace that combines community, entertainment, and commerce. The platform enables buyers and sellers to connect in real-time through interactive video auctions across hundreds of categories, from collectibles like sports cards, Pokemon cards, and Funko Pops to fashion, sneakers, electronics, and luxury goods. Founded as a marketplace for Funko Pop figurines, Whatnot added livestreaming capabilities in 2020 and has since become the fastest-growing marketplace in the US, processing over 200 product sales per minute.

Company Founded in 2019