Douglas Solberg is CPO and Co-founder at Zaplar, an AI-native operating system built for hotels and event venues that automates administrative operations and delivers exceptional guest experiences.

Douglas studied at the University of Chicago and co-founded Zaplar alongside Axel Andersson Lingbert (CEO), Jon Milles (CTO), and Oscar Karlströmer (CFO), bringing together a tight-knit team of engineers and researchers.

Douglas leads product at Zaplar with a conviction that great hospitality is about human presence, not administrative burden, shaping a platform where AI handles the back-end so hoteliers can focus on guests.

Zaplar was accepted into Y Combinator's Summer 2026 batch and raised SEK 3 million from Nyman Holding and Michael Ingelög, validating its approach to AI-driven hospitality operations.

Zaplar's platform serves hotels with AI agents that handle voice bookings, email, RFPs, guest portals, PMS sync, and follow-ups, saving teams thousands of hours annually.