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654

Fredrik Skantze

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Fredrik Skantze
CEO & Co-Founder of
Funnel (2014)
About

Fredrik Skantze is Co-Founder and CEO at Funnel, a leading marketing intelligence platform that serves over 2,000 companies including Adidas, Sony, and Samsung.

Before founding

Fredrik holds an MBA from Stanford and a Masters in Engineering from MIT. He previously co-founded Qwaya, a Facebook advertising tool that processed $100 million in ad spend, and worked as Product Director at Openwave in San Francisco.

Founder Insights

Fredrik pioneered a no-commission sales model at Funnel to foster teamwork and collaboration. He is a serial entrepreneur who successfully pivoted Qwaya technology into Funnel's marketing data hub.

Experience

Funnel has raised over $130 million from investors including Balderton Capital, Eight Roads, F-Prime, and Oxx. The company has been named to the Financial Times FT 1000 list four consecutive years and won TechCrunch's Europas Award for Best Marketing Tech Startup.

Scale & Impact

Funnel processes 11% of the world's digital ad spend and helps customers achieve an average 26% increase in advertising returns. The platform serves 2,000+ businesses globally with 400+ data integrations.

654

Fredrik Skantze

Funnel
Co-Founder & CEO
Logo
Fredrik Skantze

Company(s)

Funnel

Industry

SaaS

Year Founded

2014

Stage/Funding

Series C • $131M

Company Location

se

Connect

About

Fredrik Skantze is Co-Founder and CEO at Funnel, a leading marketing intelligence platform that serves over 2,000 companies including Adidas, Sony, and Samsung.

Before founding

Fredrik holds an MBA from Stanford and a Masters in Engineering from MIT. He previously co-founded Qwaya, a Facebook advertising tool that processed $100 million in ad spend, and worked as Product Director at Openwave in San Francisco.

Founder Insights

Fredrik pioneered a no-commission sales model at Funnel to foster teamwork and collaboration. He is a serial entrepreneur who successfully pivoted Qwaya technology into Funnel's marketing data hub.

Experience

Funnel has raised over $130 million from investors including Balderton Capital, Eight Roads, F-Prime, and Oxx. The company has been named to the Financial Times FT 1000 list four consecutive years and won TechCrunch's Europas Award for Best Marketing Tech Startup.

Scale & Impact

Funnel processes 11% of the world's digital ad spend and helps customers achieve an average 26% increase in advertising returns. The platform serves 2,000+ businesses globally with 400+ data integrations.

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