Gustav Bang is Co-Founder and CEO of Complir, an AI-native compliance platform helping retailers launch and scale physical products across global markets without drowning in regulatory complexity.

Gustav brings 10 years of startup experience to Complir, including a senior role as Head of Denmark at Legora, an AI platform for the legal industry.

Gustav and his co-founders spent over a year embedded inside Flying Tiger Copenhagen's offices, working directly with compliance, packaging, and sourcing teams before shipping a single line of production code.

Complir was accepted into Y Combinator's Spring 2026 batch and previously raised a 1.7M euro pre-seed round led by Vendep Capital, reaching a post-money valuation of 6.8M euros.

Complir manages 100,000+ products, serves leading Scandinavian retailers across textiles, toys, cosmetics, electronics, and home goods, and is growing approximately 45% month over month.