Luan Cavallaro is Co-Founder and CMO at BeConfident, a Brazilian AI-powered edtech platform that teaches English via WhatsApp and has reached over 1 million users and 50,000 paying students in just two years.

Luan has been programming since age 10 alongside his co-founders, growing up in the outskirts of Sao Paulo and winning the world robotics championship in 2015 in South Africa. He is a marketing specialist with over 20,000 online services sold and expertise in Meta/Google Ads, SEO, and organic traffic strategies.

Luan designed BeConfident's acquisition and monetization funnels, built the marketing and sales team, and launched multichannel campaigns driving 10% monthly growth. He has managed over $200,000 in paid traffic campaigns and created organic content strategies reaching over 500,000 views on Instagram.

BeConfident raised an $85 million (R$ 85M) Series A led by Prosus Ventures in 2025, achieving a valuation of $530 million (R$ 530M). The company previously raised a $500K pre-seed round from Latitud and prominent angel investors including Andre Penha (QuintoAndar), Doug Scherrer (Nubank), and Rodrigo Salvador (Passei Direto).

BeConfident serves 100,000+ paying customers across 100+ countries and projects $11 million (R$ 60M) in revenue for 2025. The platform won HackBrazil at Harvard/MIT and launched BeConfident Labs in partnership with Stanford University to develop advanced AI models for education.