Nadav Ashkenazy is Co-Founder at ZyG, an agentic AI operating system for direct-to-consumer e-commerce brands, built alongside fellow IronSource veterans to automate the entire growth stack for DTC entrepreneurs.

Nadav rose through the ranks at IronSource, starting in business development at Supersonic Ads before becoming VP of Global Partnerships and later founding and leading Supersonic Studios as its General Manager and SVP. He holds an MBA from Northwestern University's Kellogg School of Management.

After IronSource's $4.4B acquisition by Unity in 2022, Nadav served as Chief Revenue Officer and Site Leader of Unity's Tel Aviv office, overseeing the ads revenue organization and GM of Supersonic before departing in 2024 to co-found ZyG.

ZyG has raised $118M in total funding, including a $58M seed round and a $60M Series A led by Accel at a $500M valuation, with backing from Bessemer Venture Partners, Lightspeed Venture Partners, Viola Ventures, and Felix Capital.

ZyG's agentic OS evaluates product-market fit, automates advertising on platforms like Meta, and manages the full DTC growth lifecycle, positioning itself to serve the 90% of consumer products that fail to scale due to operational complexity.