Brent Franson is the Founder and CEO of Most Days, Inc., a science-backed life improvement platform that uses behavioral psychology and AI to help people build healthier habits and extend their lives.

A serial entrepreneur from Boulder, Colorado, Brent co-founded Reputation.com in 2005, growing it from zero to tens of millions in revenue across over a million customers in 100+ countries, before serving as CEO of Euclid Analytics, which was acquired by WeWork in 2019.

Brent holds three patents and was named a LinkedIn Top Voice in retail in 2017, regularly contributing to Forbes, Inc., and Entrepreneur; Most Days itself grew out of a personal habit system he built to overcome his own health and wellness struggles.

Under Brent's leadership at Euclid Analytics, the company raised $47.5M from Benchmark Capital, NEA, and Harrison Metal, and expanded its retail analytics network to billions of measurements per day before its acquisition by WeWork.

Most Days has raised $10.3M in total funding, launched with a $3.2M seed round led by Freestyle.vc and Harrison Metal, and is on a mission to add one billion years to humanity by helping 100 million people live 10 years longer.