
Camryn Novak is Co-Founder of Rexana Ventures, a data-led women's soccer advisory firm that empowers football organizations through strategic insights and analytics. She also serves as Chief Strategy & Growth Officer at Retexo Group, partnering with football club owners and investors on acquisitions, organizational strategy, and investment opportunities.
Camryn holds an MBA and undergraduate degree from the University of Notre Dame, where she was captain of the Women's Soccer Team and recovered from three knee surgeries. Prior to Rexana, she worked in Mergers & Acquisitions Consulting at Deloitte, providing strategic and operational guidance across various industries.
Camryn combines her expertise in business strategy with her passion for women's soccer to drive sustainable growth in the sport. She featured on The Business Case For Women's Sports podcast discussing how Rexana accelerates women's football organizations globally.
Rexana Ventures partners with the Retexo Group to leverage comprehensive datasets, advanced analytics, and bespoke statistical models for club optimization and player development strategies. The firm specializes in club identification and acquisition, investment storytelling, tailored assessments, and organizational audits.
Rexana Ventures is based in Austin, Texas and works with women's football organizations globally to maximize revenue and minimize costs. The firm took the SayThePay pledge, committing to salary transparency in at least 50% of job posts to promote pay equity in the sports ecosystem.
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